Lisa Bowen serves as the vice president of marketing for PharMerica. In her role, Lisa is responsible for stewardship of the PharMerica brand, all digital and marketing functions, acquisition and retention campaigns, and development of a customer-centric culture to positively position the company in the hearts and minds of key stakeholders.
With over 25 years of broad global brand and marketing experience, Lisa is a trusted senior marketing executive, distinguished as a strategist, deliverer of results, and developer of talent. An ROI-minded professional, she is passionate about leveraging research and analytics to enhance marketing effectiveness and accountability and embracing creative approaches to challenges.
Before joining PharMerica, Lisa served as the Vice President of Account Services for RDW Group, an integrated communications agency. Previously, she was at CVS Health for 10 years, where she played a leadership role in consumer marketing planning and execution of new PBM retail solutions, and at Optum as the VP of Marketing and Business Development.
Lisa received a Bachelor of Science degree in Health Science and Services with a minor in Communications from the University of Rhode Island.